High Hopes at Miracle-Gro in The Medical Marijuana Field

Dana Mattioli authored High Hopes at Miracle-Gro in Medical Marijuana Field in a published WSJ.com article of June 14, 2011. The article describes a new exploration venue undertaken by Scotts Miracle-Gro Co., to expand its market into the medical marijuana field. The company aims to increase its revenues by diversifying its target market as a result of the recent legalization of medical marijuana in several states. The main characters in this article include Scotts Miracle-Gro Co. who is venturing into the medical marijuana field with Miracle-Gro products. Centennial Seed Co. and General Cannabis Inc. are also mentioned as companies that support the medical marijuana field. These new niche marketing strategies are supported with data†¦show more content†¦The product itself does not necessarily need to be changed as its purpose will be identical in the new market. However, the product’s packaging, advertising, image, and distribution channels will need to be redesigned and managed differently. Mostly, Scotts will need to be able to convince its new target market of its product’s benefits and value, to generate sales. Scotts is entering an extremely controversial market of semi-legal marijuana. According to the article, only sixteen states approved laws to legalize marijuana for medical reasons. 68% of the U.S. states have not legalized marijuana and still disapprove of its use. Scotts will need to pursue a unique public relations strategy to address such potential concerns about growing marijuana. Scotts will need to build an awareness and credibility to its product and promote its benefits in the new market. It will carefully need to choose its messages and vehicles to deliver them. Its communication mix will have to defend the product in the new market and advocate the medical benefits it will create and generate. Like Scotts, several other companies could benefit from the growth in the medical marijuana industry. These may be companies that create products that assist with marijuana growth such as seed, sprinkler systems, hot house builders, and lighting. Additionally, companies that assist with packaging, delivery, and shippingShow MoreRelatedFundamentals of Hrm263904 Words   |  1056 PagesRecruiting 132 Foundations of Selection 154 PART 4 Chapter 8 Chapter 9 TRAINING AND DEVELOPMENT Socializing, Orienting, and Developing Employees 182 Managing Careers 208 PART 5 Chapter 10 Chapter 11 Chapter 12 Chapter 13 MAINTAINING HIGH PERFORMANCE Establishing the Performance Management System 230 Establishing Rewards and Pay Plans 260 Employee Benefits 286 Ensuring a Safe and Healthy Work Environment 312 PART 6 Chapter 14 LABOR–MANAGEMENT ENVIRONMENTS Understanding Labor

The Globalization of Markets - 6962 Words

The globalization of markets Theodore Levitt The worldwide success of a growing list of products that have become household names is evidence that consumers the world over, despite deep-rooted cultural differences, are becoming more and more alike - or, as the author puts it, homogenized. In consequence, he contends, the traditional MNCs strategy of tailoring its products to the needs of multiple markets may put it at a severe disadvantage vis-a-vis competitors who apply marketing imagination to the task of developing advanced, functional, reliable standardized products, at the right price, on a global scale. A powerful force drives the world toward a converging commonality, and that force is technology. It has proletarianized†¦show more content†¦The worlds needs and desires have been irrevocably homogenized. This makes the multinational corporation obsolete and the global corporation absolute. The Republic of Technology Daniel J. Boorstin, author of the monumental trilogy The Americans, characterized our age as drive n by the Republic of Technology [whose] supreme law . . . is convergence, the tendency for everything to become more like everything else. In business, this trend has pushed markets toward global commonality. Corporations sell standardized products in the same way everywhere autos, steel, chemicals, petroleum, cement, agricultural commodities and equipment, industrial and commercial construction, banking and insurance services, computers, semiconductors, transport, electronic instruments, pharmaceuticals and telecommunications, to mention some of the obvious. Nor is the sweeping gale of globalization confined to these raw materials or high-tech products, where the universal language of customers and users facilitates standardization. The transforming winds whipped up by the proletarianization of communication and travel enter every crevice of life. Commercially, nothing confirms this as much as the success of McDonalds from the Champs Elysees to the Ginza, of Coca-Cola in Bahrain an d Pepsi-Cola in Moscow,Show MoreRelatedGlobalization of Markets776 Words   |  4 PagesGLOBALIZATION OF MARKETS Theodore Levitt is often considered to be the first to recognize the trend towards globalization and states that: â€Å"companies must learn to operate as if the world were one large market – ignoring superficial regional and national differences†¦Ã¢â‚¬  In addition, he argues that the companies that do not adapt to the new global realities will become the victims of those that do. Theodore Levitt’s 1983 article about the globalization of markets is one of the most discussedRead MoreGlobalization and the Art Market605 Words   |  3 Pages2015 Globalization and the Art Market The expression globalization is universal and loose. 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Our Beloved America - 857 Words

Our Beloved America Immigration has always been a controversial topic in America. This is surprisingly ironic; Especially since this country was founded by immigrants. In history, time after time, there has been quotas and laws trying to prevent or limit certain immigrant groups. Now there have been vast immigration reforms but America still suffers from an overflow of illegal immigrants entering our country. The national border security is the ultimate solution to this problem. Security is defined as being free from danger or threat. The national border security organization needs to aggressively follow the rules, make all necessary searches, and check for all necessary documents. Immigration needs to be aggressively enforced through enabling our border patrol workers to follow the rules set in place. In various working environments there are employees that exceed in their area of work, and allow the important aspects that keep our nation safe, in check. On the contrary, there are also people that sluggishly do not follow all procedures. A few of these workers allow the safety of our nation to be compromised as they contribute to an increased chance for illegal immigrants to enter our country. According the American Immigration Council’s article, Unauthorized Immigrants Today: A Demographic Profile, â€Å"estimated 11.7 million unauthorized immigrants now living in the United States.† These immigrants do not contribute to our country’s taxes, contribute to our nation’sShow MoreRelatedThe Gap Between Africa And Afro America1099 Words   |  5 Pages The gap between Africa and Afro-America and the gap between the living and the dead and the gap between the past and the present does not exist. It s bridged for us by our assuming responsibility for people no one s ever assumed responsibility for. 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Position Paper-Khadijah Shabazz - 1222 Words

Position Paper Khadijah Shabazz CNSL 5203 Dr. Sampson Prairie View Aamp;M University 9/20/2015 The legalization of drugs is one of the most controversial and debated topics of the 21st century. There are both negative and positive reasons to legalize them as well as negative and positive reasons to keep them prohibited. According to LEAP, Law Enforcement Against Prohibition, drug prohibition is the true cause of much of the social and personal damage that has historically been attributed to drug use. It is prohibition that makes these drugs so valuable – while giving criminals a monopoly over their supply (Why Legalize Drugs? | LEAP).LEAP goes on to say that criminal gangs are driven by the huge profits from this monopoly,†¦show more content†¦Antilegalization proponents also point out that drug dealers and hardcore addicts would not suddenly become productive, law-abiding members of society (Hartnett, 2005). The antilegalization point of view is that dealers will still be involved in crime and violence and that users will still need to support themselves by engaging in criminal activity (Hartnett, 2005)Also, opponents of legalization often cite statistics that show that drug prevention initiatives, drug awareness curricula in schools, and drug treatment programs are working (Hart nett, 2005). They point to the fact that there are fewer addicts today than there were 20 years ago (Hartnett, 2005). An article in the Wall Street Journal, titled â€Å"Don’t Legalize Drugs†, discusses additional reasons why drugs should not be legalized. Drug abuse alone cost an estimated $55 billion in 1998 (excluding criminal justice costs), and deaths directly related to drug use have more than doubled since 1980 (Walters, 2002). Legalization, by removing penalties and reducing price, would increase drug demand (Walters, 2002). Make something easier and cheaper to obtain, and you increase the number of people who will try it (Walters, 2002). However that many not always be the case. Alcohol is, in my opinion, a dangerous LEGAL drug that causes thousands of deaths per year due to alcohol related accidents and mistakes such as DUI’s. Yet although alcohol is legal not everyone buys

Proposal for Development of Petrol Chemical Plant on Jurong Island Free Essays

string(259) " along tanker routes and the availability of infacturure such as ports means the plants outputs can be shipped out easily Future plans for Expansion As the number of petrochemical plants are set up, competition from varies companys will increase \(Table 1\)\." Capital input for construction and maintenance of a petrochemical plant is high because of the large amounts of electricity and water id needed to heat up raw materials used in the petrochemical industry from which hydrocarbons are extracted. The main raw materials would be naphtha and kerosene, which are obtained from oil refineries. A highly skill labour force is required to run the advance machinery. We will write a custom essay sample on Proposal for Development of Petrol Chemical Plant on Jurong Island or any similar topic only for you Order Now Processes In the plant, crackers are used to break up large hydrocarbons in refined oil products like naphtha and gasoline. In the cracker, hydrocarbons heated by steam pass over the hot catalyst powered alumina-silica gel. The catalyst provides a huge surface on which the hydrocarbons break up into smaller more useful hydrocarbons. After crackling, the compounds are separated by fractionation. Some of these compounds are joined with other chemicals. Outputs Processed basic petrochemicals such as ethylene, propylene, butadiene, benzene, isoprene, and xylenes, which are the building blocks for innumerable chemical products spanning the range of the plastic, rubber, and synthetic fiber industries. Information about suitable location The proposed location, Jurong Island, formed by land reclamation to merge seven offshore islands off the southern coast of Singapore (figure1), is a highly integrated world-class petrochemical complex. Their total is home to leading petrochemical companies like Chevron, Sumitomo and Mobil. Figure 1Location of Jurong Island Figure 2Map of Jurong Island [d1]Central to the industry cluster concept and development of Jurong Island as an integrated complex is the sharing of common facilities. These include marine facilities, such as jetties and other berthing facilities; services such as warehousing, waste treatment, fire fighting, medical and emergency response; a common service corridor and infrastructure such as roads and drains. Connected to mainland Singapore by 2.6 kilometre causeway, Jurong Island is only a ten minutes journey form furthest part of Jurong Island to the mainland. There are also bus services plying the entire island. Oasis@Sakra, which is the amenity centre found on the island itself as the community and transportation hub for Jurong Island customers. The amenity centre houses facilities like an air-conditioned food court, an alfresco restaurant, a medical centre, a hardware store and a convenience store. The Chemical Logistics Hub, called Banyan Logistics Hub, is a 80-hectare facility on Jurong Island to serve companies there. It will have berths, jetties and other marine facilities that provide linkage to the chemical plants via the common service corridors. Logistics services like storage tanks, chemical warehouses, tank cleaning, cleaning and maintenance, drumming, and waste treatment facilities will also be available. The Institute of Chemical Engineering Sciences (ICES) which will be situated on Jurong Island and to be is expected to be completed in early 2003. Reasons for Choice of Location There are many key factors for the choice of location. Singapore is well positioned to play a key role in the growth of Asia-Pacific’s petrochemical industry with an integrated hub on Jurong Island. Many multinational companies are already enjoying the benefits of locating on Jurong Island. Thus Singapore’s Jurong Island would thus be the choice location for the petrochemical plant. Jurong Island was formed by reclaiming the channels between the seven islands in phases, and extending beyond into additional sea space to form one big island. When completed, it will form a land area of about 2,650 hectares from an initial mass of less than 1,000 hectares. This will provide flat land for the building of the plant and also allow future expansion. Also the company will easy access to their customers worldwide, because of Singapore’s strategic location, world-class transportation and logistics, telecommunication and IT infrastructure. Singapore also has a highly skilled labour force which are specialized in the field of petrochemisty. Productivity of Singaporean workers are high as they are noted to have good working attitude and aptitude which would positively affect total production and therefore profit. Furthermore there are many regulation patenting to strikes and work stoppages to Singapore thus there would be no worry for decline of productivity because of this. Moveover Chemical Process Technology Centre which will be ready in early 2003 will be situated on Jurong Island, will feature a production plant to provide practical training for students from the polytechnics and technical institutes so as to produce process technicians that are equipped with the latest technical skill sets to complement their academic knowledge, enabling them to meet future challenges of petrochemical industries. The Chemical Logistics Hub located on Jurong Isalnd itself will provide shippoing infractura other marine facilities would provide linkage to the chemical plants via the common service corridors. Logistics services like storage tanks, chemical warehouses, tank cleaning, cleaning and maintenance, drumming, and waste treatment facilities will also be available This will help be facilite transportion thus making it more efficient ans cost efficient . Furthermore it would save start up cost as we would not need in inoccur extear cost in building these facilities. Singapore also offers an extremely pro-business environment. The government is highly supportive of set up of petrochemical plants and offer finacial assistance such as tax incentives,innovation grants and low cost lows which will lower the start up cost. Being a petrochemical hub with 70 companies investing more than S$21 billion in oil refining, petrochemical manufacturing and specialty chemical manufacturing and supporting facilities on Jurong Island. There is a linkage among the companies located in Jurong Island. The oil refinery plants (e.g. Shell), which are also located on Jurong Island, will provide feedstock (e.g. Naphtha) for the petrochemical plant. The plants’ outputs (processed petrochemicals) to end-users in the vicinity or to ports to be exported to other neighboring countries in South East Asia. The sitting of the related industries in close proximity results in an invisible network of partnership that connects companies on the island, Jurong Island’s vertical integration will save about 25 to 30 per cent off capital outlay and 10 to 15 per cent logistics cost. Furthermore Jurong Island is located along tanker routes and the availability of infacturure such as ports means the plants outputs can be shipped out easily Future plans for Expansion As the number of petrochemical plants are set up, competition from varies companys will increase (Table 1). To maintain competitiveness and to expand, we must firstly maxism the output of the current plant. Ramping of production capacity automation machinery improve procedures Second third shifts Merger and acquisition Extensive reseach into making production more cost and laboour efficentive, RD work to develop more efficient production procedures ,continusing to improve standards and skiulls of workers Proposal for Development of Wafer Fabrication Plant in Pasir Ris Wafer Fab Park To process bare wafers made locally and distributed its products worldwide Proposal for development of Wafer Fabrication Plant in Pasir Ris Wafer Fab Park Brief Information Input Capital input for Wafer fabrication is high because of the expensive start up cost huge investments with an average direct investment of US$1 billion per fab. Raw material is silicon. LA pool of skilled labour is needed to run machinesry and to manufacture wafer. Enginneres and researchers needed for RD. High comsumpution of water and electicity. Processes Wafer fabrication refers to the multiple processes that a wafer goes through to become an integratred circuit product. A wafer, usually composed of silicon, is the base material for integrated circuits. Silicon is processed into cylinder shaped ingot and then sliced and polished into mirror-like wafers of uniform thickness. These go through highly precise and complex manufacturing processes such as oxidation, diffusion, thin film deposition, ion implantation, patterning, cleaning and etching. Outputs The finished wafer contains hundreds of chips which go though additional processes to become finished integrated circuit products. These integrated circuits are inputs for electronics and computer industries. Information about suitable location The proposed location, Pasir Ris Wafer Fab Park is located in the eastern region of Singapore, close to the Tampines Regional Centre and the Tampines Wafer Fab Park and served by the Pasir Ris MRT and Tampines Expressway. About 16.2 ha of the 59.1 ha site has been allocated. Industry luminaries have staked their chips here, including United Microelectronics Corporation (UMC), the world’s second largest foundry and Systems on Silicon Manufacturing (SSMC). Figure 1Site Map of Pasir Ris Wafer Fab Park The park is fully equppied with specialized infrastructure such as a adequate and uninterrupted supply of electricity and water and a vibration-free environment. The JTC Tampines Dormitory for foreign workers nearby offers 400 units – which can house up to 4800 workers to provide convienent and comfarable accommodation for foreign workers. The park is located only a ten minutes drive from the airport. Reasons for Choice of Location Singapore is a world-class electronics hub with global leadership in manufacturing solutions and in the creation and management of new products, applications and markets. The electronics industry in Singapore has the highest output in the manufacturing sector, accounting for 55% (or $70.1 billion) of manufacturing’s total output in 2001. Thus the outlook of starting up a wafer fabrication plant in Singapore is promising. The semiconductor industry will be one of the key sectors driving growth in the electronics industry in the future. Its focus will be on integrated circuit (IC) design; wafer fabrication*; and testing and assembly. Singapore, with different economic and resource conditions from its neighbors, undertook reforms and infrastructure development that would make it an attractive location for regional offices of multinational corporations and increasingly high value-added manufacturing. Singapore-based MNCs are given incentives, such as tax and financial incentives and As the industry uses more new and sophisticated equipment and technology and automated manufacturing processes, the new jobs created require skilled workers, that is, workers with post-secondary educational qualifications and above. In 1999, 5,000 jobs were created in the electronics industry, of which 42% were jobs that required skilled workers. To meet the needs of the industry for skilled manpower, the Economic Development Board (EDB) works with the Institutes of Higher Learning (IHLs) and research institutes/centres, to carry out research and implement training programmes. In addition, companies are also encouraged to extend their resources to the IHLs to expose students of the state-of-the-art equipment and technology. One of the largest IT markets ($7.5 billion) in the APAC region. Highly developed business culture. Very open to outsourcing and well established Indian business presence-over 300 Indian business houses and 90,000 NRIs based out of here. Is India’s eighth-largest investor with direct equity investments of about $1.3 billion at end-2001. India’s investment in Singapore has also grown by 14% over the past decade. Adequte facilites, within wafer fabrication park, company will have advantage of being able to share ideas and information with other companies. Share maintainece and support services and basic amentites such as roads and power. Singapore headquarters of national and international backs. Wafer fabrication very captital intensive, devoplement agencies in Singapore provide financial help, schemes for loans to start up company help to pay for set up coast. In terms of product positioning, Singapore is more innovative and advanced. Its lands, infrastructure and facilities for wafer fab are all allocated in a certain area so companies can actually start working upon moving in to the building in either of the three wafer fab parks. However, when it comes to living environment, Singapore excels: It has no crime to speak of, offers excellent transportation and telecommunications infrastructure, has high-quality English-language schooling, and is generally a more â€Å"westernized† environment for overseas skilled workers. As testament to that, you’ll find Germans, Japanese, Koreans, Americans, Taiwanese and mainland Chinese all working in Singapore’s semiconductor sector.Good for foreign talent ie Italian and French. Excellt airport, near airport efficient exporting of wafers worldwide. Pasir Ris has industry luminaries United Microelectronics Corporation (UMC), the world’s second largest foundry chance of working with large company. Future plans for expansion Is the heart of Southeast Asia and ideal for tapping into closer markets like China, Malaysia, and Australia. APAC headquarters of most MNCs based out of here. Big business opportunity in that sector.But base stioll in Singapore. Carry out RD work to develop new, more sophisticated value-added products and more efficient methods of production in fields of wafer fabrication. Turn more to mechanization and automationm to achieve higher productivity. Set up wafer fabrication plants overseas in countries with lower labour cost such as Taiwan and China while still having hq in Singapore. Mus t be commited to carrying out product development and manufacturing actieveities in Singapore. Make Singapore base for manufacturing wafers and headquaters services to satellite factoris in the region go into partnership with EDB inrisk-sharing partnerhip to invest in overseas projects. Company to retrain worker to equip themselves with cerfiable and critical high-end skills needed by in production of wafer fabrication, obtain grants from Skills development fund to send employees for critical skills training. How to cite Proposal for Development of Petrol Chemical Plant on Jurong Island, Papers

The Environmental Paradox free essay sample

An analysis of the environmental paradox in which technological advancements are in fact beneficial rather than detrimental. This paper discusses the environment and its relationship with technological progress. The author uses figures, numbers and statistics to demonstrate the environmental paradox, the faulty thought that things are worse than they were before, when in fact they are getting better. The author also looks briefly at future advances in technology such as cloning and genetic engineering and argues for the far-reaching advantages it will provide the human race and environmental science. In this paper I set out to prove the environmental paradox. The world is getting better and better every day, we live in the greatest time the human race has ever had and people say its going to the dogs. I would like to end this paper with a quote from P.J. ORourke: Things are better now than things have been since men began keeping track of things. We will write a custom essay sample on The Environmental Paradox or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Things are better than they were only a few years ago. Things are better, in fact, than they were at 9:30 this morning, thanks to Tylenol and two Bloody Marys. (ORourke, p. 2)